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About Filip Boksa

I started my first business in the home cleaning industry when I was 19 with my best friend from high school. Together we invested $6,000 and grew the company to over $5,000,000 in revenue within three years. Later I Co-founded BookingKoala with the developer who built King of Maids and who today is one of my closest friends. BookingKoala is home to thousands of entrepreneurs worldwide, and my main goal is to turn the company into a unicorn while taking $0 in funding.

  • Writer's pictureFilip Boksa

Experience Royalty and King of Maids

The slogan was an instant hit. I can't remember exactly how long it took to think of it, but the moment it came up, we knew it was the one without any hesitation. From what all the successful entrepreneurs, innovators, and marketers tell you about slogans, this one checked all the boxes and then some. It was very short, got the message across quickly, and stood out when combined with our company name, King of Maids.

It's essential to have a slogan. Finding the right one will make marketing your company ten times easier. For us, it also kept us in check because when we advertised that you would 'Experience Royalty,' that bold statement needed to be backed up. That alone made us work smarter and harder until we figured out how to become a near 5 out of 5-star cleaning platform with over 10,000 reviews.


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